Turn Your Words Into Money and Play a Game You Can’t Lose With Email Marketing Trainer and Consultant Allan Ngo
Are you an introverted person who wants to do sales and marketing but is being halted by your fears?
Do you have thoughts like selling isn’t really a job you can excel at, especially because you find it hard to talk with people and socialize?
Are you afraid that going online is a business that won’t pay the bills of living a life?
It is indeed a hard move, pushing forward with all the doubts. But as the saying goes, if you won’t believe in what you can do, then who else would?
Turn your words into money and play a game you can’t lose with today’s guest, Coach Allan Ngo.
By profession, Allan Ngo is an email marketing trainer and consultant, but underneath the surface, he fancies himself as a change maker.
He believes that education is the ultimate equalizer. The right knowledge to the right person at the right time can change someone’s life. That’s why he’s helping coaches and course creators write emails that skip the spam folder, stand out like a guy in a sorority party, and get read like juicy gossip – giving entrepreneurs the income they deserve while empowering people to realize their dreams.
In this episode, Coach Allan talks about his email marketing story as he shares lessons and tips while taking us back on his entrepreneurial journey.
“Just because I’m not somebody who likes to speak doesn’t mean I don’t have anything to say.”– Allan Ngo
What you’ll learn from this episode:
- Find out why you should be open to the process of improving and also take your emotions out of the business;
- Discover what intimidates people in email marketing and why it’s a common myth that email marketing is not and cannot be fun; and
- Understand that fear is a natural part of everyone’s journey toward success
Topics Covered:
03:23 – Welcoming today’s guest, Coach Allan Ngo
05:09 – Going against the norm without noticing it: Growing up in a strict household, meeting ambitious friends in college, then starting his entrepreneurship journey
13:07 – The turning point: Being unemployed after returning from a scholarship in Shanghai + searching “How to make money online”
18:51 – His first sale: Focusing in Mandarin Chinese and working with a Canadian who had an ebook, then later on focusing on email marketing
23:22 – Short backstory: The story behind Coach Allan’s connection with Brother Bo Sanchez
27:18 – What was the biggest challenge Coach Allan had to go through as he started becoming an entrepreneur?
30:03 – “Take emotions out of business”: Did Coach Allan experience a hard objection in his journey?
34:41 – His biggest win as a solopreneur: “‘Yong kinita ko was more than what we spent sa hospital”
37:05 – Then and Now: The difference between the perspectives of the 23-year-old and 38-year-old Allan
39:41 – “Be open to the process”: How Coach Allan gets his productive self back whenever he feels the burnout
44:12 – Why Coach Allan admires his parents + why he doesn’t want to put people on a pedestal
49:01 – The biggest impact his parents made: Effectively solving problems + having toughness and objectivity
51:41 – Tips from Coach Allan: “Understand how it works, start small, and try to inject fun in it”
55:05 – The business: Digital Solopreneur, Email Marketing Philippines, and the Hugot Copy Training
56:38 – What is Coach Allan’s own definition of success?
58:01 – Coach Allan’s life as a movie: A roadless travel
58:58 – Coach Allan’s parting words: How to play a game you can’t lose
Key Takeaways:
“I never imagined myself as somebody who can sell, kasi ang image ko ng somebody na nakakabenta is magaling magsalita, ‘yong magaling manamit, ‘yong confident sa tao, ‘yong gusto talaga niyang kaharap ang tao, and I’m totally the opposite of that.” – Allan Ngo
“The main thing [para] sa akin is not to be too hard on yourself kung ano man ‘yong gawin mo. Live your life.” – Allan Ngo
“Your work should be able to speak for yourself.” – Allan Ngo
Notes/Mentions:
- Digital Solopreneur: http://digitalsolopreneur.com/
- Email Marketing Philippines FB Group: https://Digitalsolopreneur.com/emp
- Hugot Copy Training: https://bit.ly/ihugotmoyan
Connect with Allan Ngo:
- Facebook Group: https://Digitalsolopreneur.com/emp
- Website: http://digitalsolopreneur.com/
- YouTube: https://Digitalsolopreneur.com/youtube
